APPLY NOW
DIRECTION DAY
GET YOUR DREAM CREATIVE PHOTOSHOOT PLANNED OUT IN JUST 10 DAYS.
INTRODUCING
+ BRAND SHOOTS
+ SOCIAL MEDIA CONTENT
+ REBRAND + WEBSITE
+ PROGRAM LAUNCH
+ ADS & MARKETING COLLATERAL
photoshoot CREATIVE DIRECTION EXPERIENCE
APPLY NOW
SET THE STANDARD AND DITCH THE BASIC BLAZER AESTHETIC. IT'S TIME TO LEAD THE WAY AND SHOW YOUR CLIENTS YOU DON'T F*CK AROUND.
EXPECT TO
Newsflash: I’m helping you redefine professionalism that was made for the white male ceo and probably subconsciously ingrained in your mind. Who said big hoops or natural curls weren’t “professional enough”? Save that attitude for the outdated 9-5 spaces and get ready to come out of your shell. No more hiding.
TURN YOUR LAUNCHES INTO A "YOU CAN'T MISS OUT ON THIS" EXPERIENCE WITH VISUALS THAT ARE WORTH MORE THAN A THOUSAND WORDS.
Your copy might be great but getting visuals that speak your energy and the transformation for you will get the right people in without them having to read a sales page the length of a college text book. Time for your visuals to create FOMO because people just can’t say no to.
CREATE A BRAND EXPERIENCE THAT TURNS HEADS AND POSITIONS YOU AS THE ONLY OBVIOUS OPTION IN THE INDUSTRY.
Million dollar embodiment doesn’t happen when you have a million in the bank. It needs to happen now. By showing up as your million dollar self right now, you create an experience that attract people into your spaces and shows them what’s possible.
BUILD A CULTURE THAT YOUR COMMUNITY RAVES ABOUT, CONNECTS WITH AND TAKES PRIDE IN NO MATTER HOW MUCH YOU SCALE
Making more money doesn’t have to mean giving up your identity for a more “serious” look. This experience will create relatability and intimacy without sacrificing privacy and feeling the need to overshare to show you’re #realAF. You can make your millions while still being your relatable self, which is the reason why clients invest in you in the first place.
This experience isn’t about outsourcing someone to check off a to-do list.
It’s about having a creative right hand that can HANDLE the process for you and plan out all the moving parts.
MEET JASMINE
the creative in charge
I'm extra. I love a "doing the most" moment and I want everyone to feel inspired and moved by the life and business you created for yourself.
I'm judgy because I'm detail-aware and honest about what's just not cutting it. Like I mentioned earlier, my Powerhouse clients are not boring people. They want to rise above what's thought of as "the norm" in the industry and create the unexpected.
If you're a coach with a big vision for your business and you're willing to explore what might be uncomfortable, then this is going to be the experience for you.
I'm Jasmine, the founder and CEO behind Highflier Powerhouse. If you're familiar with Miranda Priestly and Kris Jenner, you'll be quick to notice that I'm a combination of both.
After growing my design agency and creating brands and websites for tons of multiple six-figure coaches, I realized there are SO many people who don't mind being basic and boring. My Powerhouse clients are not those types of people.
My creative direction goal is to help you be the example in your industry. I want people to look at your visuals and wonder how the f*ck you managed to do THAT. I'm going to give you my no-bullshit opinion about what's looking bland and what's going to make you MONEY.
I want to see you constantly winning and want you to show it off as it happens in the most on-brand way for you and your audience.
The Direction Day Experience is for the coach looking to get creative direction during their brand photoshoot process because the basic blazer look is just no longer cutting it for you. Time to leave the corporate boardroom look for the 50-year old white CEO's. At your level, you want to start marketing with visuals that create a scroll-stopping brand feel and the last thing you want is footage that isn't usable nor profitable.
We help you execute a creative vision through footage that move people, and represent the direction of your business and purpose of your offer. It's not just about getting the right pictures, but communicating the right energy and message in your marketing. You need someone with a creative eye and a vision that screams "doing the most" to take over.
This experience is perfect for you if you're looking for a service that includes help and organization when it comes to planning for your next photoshoot. We want you to walk into your photoshoot with confidence and peace of mind that your vision WILL come to life and put your best brand image forward.
WHAT'S INCLUDED:
— Concept curation and development to match your new brand image and vibe
— Collaboration Call to walk you through the photoshoot process
— Personalized video to send to your photographer to guide them through the vision and scope
— Suggestions for location types, outfits and props so you have a guide on what to look for
— Intentional curated shot and prop lists to ensure variety and uniqueness
— Photographer booking checklist to help you find the best fit for your big day that can deliver photos that's up to the Powerhouse Standard
— Photoshoot Checklist to keep you on track with preparing for your big day.
— Template photoshoot day agenda and photoshoot SOP that you can adjust to your liking and add to your systems
THIS IS CREATIVE DIRECTION ONLY AND DOES NOT INCLUDE A PHOTOGRAPHER OR LOCATION FEES
TIMELINE:
— All your deliverables will be submitted to you 14 days after you submit your material.
FOR 1 session
$5,000 PIF
or
2 MONTHLY PAYMENTS OF $2,500
THE INVESTMENT:
THIS SUPPORT IS 100% VIRTUAL
ALL SOUND GOOD?
Submit an inquiry and make sure to include any additional questions you have.
Once approved, I'll ask you to get on a sales call to chat more about what the process looks like, get to know your brand better and make sure this experience is the right fit for you.
Afterwards, you sign the contract and make your payment to secure your date. And then the fun begins!
LET'S DO THIS!
LET'S DO IT!
the process is simple.
APPLY BY SUBMITTING A FORM
Send an inquiry form and let us know you're interested in working together then we'll follow up with you to schedule a sales call.
SECURE YOUR SPOT WITH PAYMENT
Once approved, you'll receive a contract to sign and make a payment to secure your spot so we can begin working on your photoshoot concept.
GET YOUR PLAN IN JUST 14 DAYS
Once we receive all the needed material, we'll work on developing your photoshoot creative concept and deliver everything you need for execution in just 10 days.
step one
step two
step three
MAKE YOUR CREATIVE DIRECTION JUST AS POWERFUL AND IMPACTFUL AS YOUR COACHING
HOW WOULD IT FEEL TO STICK TO COACHING CLIENTS, TAKING HOT BATHS AND INDULGING IN EXTRA NAPS WITHOUT BEING BOTHERED BY ALL THE CREATIVE STUFF?
IN THis CONCIERGE-STYLE EXPERIENCE I'M YOUR RIGHT HAND WOMAN, READY TO TAKE OVER THE CREATIVE ECOSYSTEM YOUR BUSINESS HAS BEEN MISSING OUT ON.
TRUST ME WHEN I TELL YOU ONCE YOU GET A TASTE OF THIS UPLEVEL AND FEEL THE RELIEF, YOU'RE NEVER GOING TO WANT TO MARKET YOUR BRAND THE SAME WAY AGAIN.
LET'S DO THIS!
If your brand was as powerful as your coaching imagine the conversion and visibility you can gain
frequently asked questions
As a creative director, Jasmine performs a wide variety of tasks that focus on developing and executing a creative vision that aligns with your brand's messaging and image. Creative directors are the creative leads for the creative department of a business. They work with the creative team to create, plan and deliver a strategic vision for your brand and clients from start to finish.
Full Creative Direction for your photoshoot experience. Creative ideas? Check. Outfit inspo? Done. Need an agenda sample for your big day? Handled. Need to figure out how to book the best photographer for you? Done.
We ask that you still submit a proper inquiry first, so that we're able to learn more about what you're looking for and best prepare for our call together. After submitting an application you'll be contacted for next steps. You're also free to send us any questions here.
We'd love to help. Feel free to send us a contact form or directly email us.